Here are a few tips for picking the perfect vanity number:
Make it easy to remember.
It is all about the letters, so avoiding numbers at all costs is your best bet.Example: 1-888-THE-LOAN.
Communicate what your business does.
They are an extension of your brand. Use your number to tell people what you do like 1-888-DUI-FIRM does. There’s no confusion over what they sell there!
Avoid unique spellings.
Vanity numbers are easy to remember so they’re great for companies who do business over the phone on a national level or those who spend a lot of money on display advertising, like a billboard. Relying on customers to remember the 10 digit number they just saw on a billboard as they pass on the highway is simply unrealistic. Expecting them to remember something like 1-800-LAWYERS as they drive by makes a lot more sense.