Your brand's visual identity is vital when it comes to branding and marketing. It's easily the most recognizable thing about your business and makes an impact on your reputation as well. Think about how many times you've visited a poorly designed website and left without making a purchase, or when you were less likely to walk into a restaurant on a street because of a shabby and unwelcoming exterior appearance.
Your brand's visual identity includes your logo design, fonts, photography, brand color palettes, visual style, website, social media content, and business cards. While you can certainly do all of this on your own, consider stepping away from Photoshop to hire a professional, especially when it comes to logo design.We offer logo designs for small businesses, please call us today and we will make it happen. Besides logo designs we create beautifull websites that will help to position your brand on a local level.
Be Consistent in what you write and put on your local listings across the web
Consistent information is not only helpful for potential customers; it’s also essential for your online web presence. Google favors consistency across the web, so make sure that your name, address, and phone number are listed in exactly the same format across all directory listings – this includes the way your address is abbreviated (Street vs. St.) and any business name inclusions (i.e. Inc.). If you find a listing that doesn’t have your business information listed in the correct format, find out what steps are required by the listing service to update your information. Oftentimes this requires setting up an account and claiming your listing, but each site is different.We help small businesses to get on the map. Call us today and we will help you to increase your presence across the web. Call Intelligent Advertising today! 
These marketing tips may seem like a lot to do, especially if you're running a small business by yourself or with just a few employees. And that's where small business branding consultants and freelancers come in. Many people – creatives in particular – offer small business branding services as a side hustle. You might not be able to afford a full branding agency, but you can probably find room in your budget for a freelancer or two.We van help to create your brand and position it on the local level.
Whichever direction you choose, just make sure you don't skimp on your branding strategy. It’s the first impression of your business and how your customers will remember you. Make it coun and call us today!
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- Vanity numbers are easy to remember so they’re great for companies who do business over the phone on a national level or those who spend a lot of money on display advertising, like a billboard. Relying on customers to remember the 10 digit number they just saw on a billboard as they pass on the highway is simply unrealistic. Expecting them to remember something like 1-800-LAWYERS as they drive by makes a lot more sense.
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- Intelligent Advertising is a full service branding agency helping small businesses to stand out in a competitive market place. We will educate and provide you a better understanding of your businesses current marketing scenario.