Your brand's visual identity is vital when it comes to branding and marketing. It's easily the most recognizable thing about your business and makes an impact on your reputation as well. Think about how many times you've visited a poorly designed website and left without making a purchase, or when you were less likely to walk into a restaurant on a street because of a shabby and unwelcoming exterior appearance.
Your brand's visual identity includes your logo design, fonts, photography, brand color palettes, visual style, website, social media content, and business cards. While you can certainly do all of this on your own, consider stepping away from Photoshop to hire a professional, especially when it comes to logo design.We offer logo designs for small businesses, please call us today and we will make it happen. Besides logo designs we create beautifull websites that will help to position your brand on a local level.
3 design tips for the perfect one-page website
Here are some tips to get the perfect combination of design and content for your one-page website:
1. Less is more and we already know this
Your content should be just like your one-page website: short and concise. Use engaging texts that stick to their core message and high-quality images that immediately grab your visitors’ attention.
The five Ws will help to keep your texts short and sweet: who, what, where, when, and why? Answer these questions, and your text will most likely contain all the key information relating to your topic. You can do without anything that doesn’t fit on your one page in Chicago or Illinoise
Make sure to have following content:
Short introduction to your company
Overview of your services
Image gallery with your best work plus references
Contact details (with optional contact form)
The only structure for a one-page website is: from top to bottom. You should structure your content accordingly. Ask yourself which point is the most important to your visitors. Put this right at the top of your page. Then comes the next most important topic, and so on.
In order for small businesses to compete, you must create and cultivate emotional connections with your audiences through your messaging, marketing, and engagement. Your brand is the most valuable asset in your business, and when it is done right. We have a team of dedicated graphic designers that can take your idea to the nexgt level. We help small businesses to stand out from the crowd o nthe local level. We design websites for small businesses.
In this guide, we’ll walk you through everything you need to know to create a brand identity for your small business. Hire a small business branding consultant today and take your business to the next level.
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- Intelligent Advertising is a full service Chicago based website design and internet marketing company.
- We incorporate strategy, design & technology to grow your business. Your website is the first impression a new customer has of your business & your brand. We build custom, mobile friendly sites that will speak directly to your target market!We create websites specifically for Small Businesses. We believe in the power of community and entrepreneurship.